Sign Professionals
We are competent, professional sign designers and manufacturers of many types of signs and we have a good reputation with many HOA's and POA's as well as hundreds of other sign companies that we have been working with for almost 30 years, with an excellent and professional team of dimensional sign designers and manufactures. Our owner has degrees in engineering and graphic arts which gives us an edge over many of our competitors.
Within the sign profession, we are very often asked by other much larger sign companies to design and/or create all kinds of wonderful things
To get the perfect sign to promote your business and to increase trade your sign and the image that goes with it has to be attractive and pleasing to the potential customer. That doesn't mean everyone will have to like it, just the section of potential customers you want to do business with.
The image portrayed by a skateboard shop will probably be contemporary and even a little edgy. Whereas the image portrayed by an old-time custom bakery will probably be something more traditional.
The choice of colors, logo, and font is always very important as is the shape and even the materials the sign is made from.
It is wrong to judge a book by its cover, but we all do it, and it's no different when it comes to your signage. Folks will glance at your sign and make an instant snap judgment for good or bad, usually without even realizing it themselves.
- How many signs do you pass in a day?
- How many do you actually, consciously read?
Not too many but when called upon you are aware of most of them. You absorb them subconsciously and the more interesting and /or noticeable they are the easier it is to recall them.
So it's our job as professional sign designers and creators to make your sign as memorable as possible and to do it without making it gaudy or flashy (there are exceptions).
Any sign you want to be read should always have C.C.L.
- Contrast
- Clarity
- Legibility
Without those it doesn't matter one jot what a beautiful work of art your friend did for you it won't work as a sign.
The rules do change when you have a budget of millions to promote a national brand but how many of us have that kind of resources?
Most of the time our signs won't be the flashiest or biggest but they will enhance your business and be memorable. If you have a project you want to discuss please call me to talk it over. We have over 40 years of experience and have won many awards but we aren't greedy we charge a fraction of what advertising agencies do and I can tell you having received hundreds of logos drawn up by advertising agencies that often cost thousands you rarely get your monies worth.
1800 948 4307 ext 102
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Click on the links below for a look at the many ways Classic Signs can help you advertise your company!
